The Right Brain Approach Gets Results

We are the leaders in emotional research, having pioneered our unique methodology for accessing consumer motivation since 1972. We have been cited as experts in consumer psychology more than three dozen times in major publications within the past few years. We have worked in 225 product and service categories for 450 corporate clients and organizations and have conducted over 60,000 Right Brain interviews. Our clients include 22 of the top 40 advertisers on the Advertising Age list. Here are some examples of the brands we have served: